When you bring a Sidmar hydromassage table into your clinic, you may have questions on how to charge for the service, and work with insurance companies and your patients. Here are some tips on best practices for utilizing your hydromassage table and gaining the most financially from the service.
The hydromassage tables help increase the perceived and real value of your care in the minds of your patients. That translates into more referrals of family and friends. Keeping the value of the service high and the cost reasonable is important. Also, every patient that would benefit from heat and massage should have access to the tables. You should have a standard charge for the therapy.
You will want to create a price structure that accommodates the needs of your patient base. Like anything we purchase, the fee for the item or service should be aligned with the value of that item. Take the time to ensure the fee for the hydromassage is reasonably aligned with your other fees. The additional fee for the service should not raise the overall office visit charges beyond a point at which your patients find it excessive for the value.
When billing for the therapy, there are a few things that you should consider. First, you should have one set fee for the service no matter who is paying. That means if you charge insurance companies $15 dollars, you should charge cash patients the same amount. Second, the price you place on the therapy should be in line with your others prices. Third, if you bill insurance for the therapy and they deny payment, the patient should still pay. Just because an insurance companies does not pay does not mean the therapy doesn’t have value. Only in cases of severe financial hardship, or contracts with insurance companies, should you ever write-off the cost of the therapy.
Bringing a Sidmar hydromassage table into your clinic is an exciting new addition to your services. Make sure that the cost is in alignment with the other costs of your clinic to make it profitable for you while providing great value to your patients. Consider all of the aspects and you will be sure to provide an excellent service to your patients and their therapy.
For more information and to begin the process of bringing a hydromassage table into your chiropractic clinic, call us at 800-330-7260 or info@sidmar.com. Sidmar will help you provide the best for your patients and open more opportunities for your services.